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"It's small wonder people prefer the stories they get from playing games to the stories they get from reading books or watching movies.
In a game, through play, you make your own story, personal to you, with a meaning personal to you.
With books and movies, you're trying to divine scraps of relevance to your own existence through subjective identification or objective analysis."
— Richard A. Bartle, MMOs From the Inside Out (info)
